{"id":1156,"date":"2022-12-14T01:00:18","date_gmt":"2022-12-13T16:00:18","guid":{"rendered":"https:\/\/amadoc-insight.com\/?p=1156"},"modified":"2023-07-10T14:37:53","modified_gmt":"2023-07-10T05:37:53","slug":"scamper%e3%82%92%e4%bd%bf%e3%81%a3%e3%81%a6%e3%82%a2%e3%82%a4%e3%83%87%e3%82%a2%e3%82%92%e7%94%9f%e3%81%bf%e5%87%ba%e3%81%99%e3%80%80%ef%bc%8d%e6%96%b0%e8%a6%8f%e4%ba%8b%e6%a5%ad%e7%ab%8b%e6%a1%88","status":"publish","type":"post","link":"https:\/\/amadoc-insight.com\/?p=1156","title":{"rendered":"SCAMPER\u3092\u4f7f\u3063\u3066\u30a2\u30a4\u30c7\u30a2\u3092\u751f\u307f\u51fa\u3059\u3000\uff0d\u65b0\u898f\u4e8b\u696d\u7acb\u6848\u30fb\u8ab2\u984c\u89e3\u6c7a\u306b\u60a9\u3080\u4eba\u3078"},"content":{"rendered":"\n<p>\u65b0\u898f\u4e8b\u696d\u3092\u4f5c\u3063\u305f\u308a\u3001\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u306b\u65b0\u3057\u3044\u65b9\u6cd5\u3092\u8003\u3048\u305f\u308a\u3068\u3001\u65e5\u3005\u30a2\u30a4\u30c7\u30a2\u3092\u51fa\u3059\u3053\u3068\u306b\u82e6\u52b4\u3057\u3066\u3044\u308b\u4eba\u306f\u591a\u3044\u3068\u601d\u3044\u307e\u3059\u3002\u826f\u3044\u30a2\u30a4\u30c7\u30a2\u3068\u3044\u3046\u306e\u306f\u305d\u3046\u7c21\u5358\u306b\u51fa\u308b\u3082\u306e\u3067\u306f\u306a\u304f\u3001\u6642\u9593\u3092\u304b\u3051\u308c\u3070\u51fa\u3066\u304f\u308b\u3068\u3044\u3046\u3082\u306e\u3067\u3082\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u30a2\u30a4\u30c7\u30a2\u3092\u51fa\u3059\u969b\u306b\u884c\u304d\u8a70\u3063\u305f\u3068\u304d\u306b\u6d3b\u7528\u3057\u3066\u3044\u305f\u3060\u304d\u305f\u3044\u306e\u304c\u3001<span class=\"bold-blue\">SCAMPER<\/span>\u3068\u3044\u3046\u67a0\u7d44\u307f\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">SCAMPER\u3068\u306f<\/h2>\n\n\n\n<p><span class=\"bold-blue\">SCAMPER<\/span>\u3068\u306f\u3001\u30a2\u30ec\u30c3\u30af\u30b9\u30fbF\u30fb\u30aa\u30ba\u30dc\u30fc\u30f3\u304c\u958b\u767a\u3057\u305f\u30a2\u30a4\u30c7\u30a2\u767a\u60f3\u6cd5\u3092\u3001\u30dc\u30d6\u30fb\u30a8\u30d0\u30fc\u30eb\u304c7\u3064\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u306b\u307e\u3068\u3081\u305f\u3082\u306e\u3067\u3059\u3002\u4ee5\u4e0b7\u3064\u306e\u982d\u6587\u5b57\u3092\u53d6\u3063\u3066SCAMPER\u3067\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><span class=\"bold-green\">Substitute(\u5165\u308c\u66ff\u3048\u308b) <\/span><\/li>\n\n\n\n<li><span class=\"bold-green\">Combine(\u7d44\u307f\u5408\u308f\u305b\u308b)<\/span><\/li>\n\n\n\n<li><span class=\"bold-green\">Adapt(\u9069\u5fdc\u3055\u305b\u308b) <\/span><\/li>\n\n\n\n<li><span class=\"bold-green\">Modify(\u4fee\u6b63\u3059\u308b) <\/span><\/li>\n\n\n\n<li><span class=\"bold-green\">Put to other purposes(\u4ed6\u306e\u76ee\u7684\u306b\u4f7f\u7528\u3059\u308b)<\/span><\/li>\n\n\n\n<li><span class=\"bold-green\">Eliminate(\u9664\u304f\u30fb\u7e2e\u5c0f\u3059\u308b)<\/span><\/li>\n\n\n\n<li><span class=\"bold-green\">Rearrange\/Reverse(\u4e26\u3079\u66ff\u3048\u308b\/\u9006\u306b\u3059\u308b)<\/span><\/li>\n<\/ol>\n\n\n\n\n\n\n\n<p>\u65b0\u3057\u3044\u30a2\u30a4\u30c7\u30a2\u3092\u51fa\u3059\u306e\u304c\u96e3\u3057\u3044\u306e\u306f\u3001\u8003\u3048\u65b9\u304c\u56fa\u5b9a\u7684\u306b\u306a\u3063\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u539f\u56e0\u3067\u3059\u3002<span class=\"marker-under-red\">\u305d\u306e\u4eba\u306e\u77e5\u8b58\u3084\u7d4c\u9a13\u306b\u3088\u3063\u3066\u3001\u601d\u8003\u304c\u9650\u5b9a\u7684\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u3001\u65b0\u3057\u3044\u8996\u70b9\u3067\u7269\u4e8b\u3092\u8003\u3048\u308b\u3053\u3068\u304c\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u591a\u3044<\/span>\u3067\u3059\u3002\u77e5\u8b58\u3084\u7d4c\u9a13\u304c\u8c4a\u5bcc\u306b\u306a\u308b\u307b\u3069\u3001\u3053\u306e\u72b6\u614b\u306b\u9665\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>SCAMPER\u306f\u3001\u65e2\u5b58\u306e\u30a2\u30a4\u30c7\u30a2\u306b\u5bfe\u3057\u3066\u8996\u70b9\u3092\u5909\u3048\u3066\u65b0\u3057\u3044\u30a2\u30a4\u30c7\u30a2\u3092\u751f\u307f\u51fa\u3059\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<script data-jetpack-boost=\"ignore\" async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-1873295597469931\"\r\n     crossorigin=\"anonymous\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block; text-align:center;\"\r\n     data-ad-layout=\"in-article\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-client=\"ca-pub-1873295597469931\"\r\n     data-ad-slot=\"5031486087\"><\/ins>\r\n<script data-jetpack-boost=\"ignore\">\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n\n\n\n<h2 class=\"wp-block-heading\">7\u3064\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Substitute(\u5165\u308c\u66ff\u3048\u308b)<\/h3>\n\n\n\n<p>\u65e2\u5b58\u306e\u30a2\u30a4\u30c7\u30a2\u306b\u5bfe\u3057\u3066\u305d\u306e\u4e00\u90e8\u3092\u5165\u308c\u66ff\u3048\u308b\u3068\u3069\u3046\u306a\u308b\u304b\u3092\u8003\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4ee3\u7528\u3067\u304d\u308b\u3082\u306e\u306f\u4f55\u304b<\/li>\n\n\n\n<li>\u30d7\u30ed\u30bb\u30b9\u30fb\u6a5f\u80fd\u30fb\u539f\u6599\u3092\u5225\u306e\u3082\u306e\u306b\u5165\u308c\u66ff\u3048\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n\n\n\n<li>\u6642\u9593\u30fb\u5834\u6240\u3092\u5909\u3048\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n<\/ul>\n\n\n\n<p><span class=\"marker-under\">\u672c\u6765\u30ea\u30a2\u30eb\u306a\u5834\u3067\u5c55\u958b\u3055\u308c\u308b\u30d5\u30ea\u30fc\u30de\u30fc\u30b1\u30c3\u30c8\u3092\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u306b\u79fb\u3059\u3053\u3068\u3067\u5e02\u5834\u3092\u5927\u304d\u304f\u62e1\u5927\u3057\u305f\u30e1\u30eb\u30ab\u30ea\u3001\u30d5\u30ea\u30eb\u3001\u30e4\u30d5\u30aa\u30af\u306a\u3069<\/span>\u304c\u3053\u306e\u4f8b\u304b\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">Combine(\u7d44\u307f\u5408\u308f\u305b\u308b)<\/h3>\n\n\n\n<p>\u8907\u6570\u306e\u3082\u306e\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u65b0\u3057\u3044\u6982\u5ff5\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u304b\u3092\u8003\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4f55\u3068\u4f55\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304b<\/li>\n\n\n\n<li>\u88fd\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n\n\n\n<li>\u3069\u306e\u3088\u3046\u306b\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u304b<\/li>\n<\/ul>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001<span class=\"marker-under\">\u30b3\u30f3\u30d4\u30e5\u30fc\u30bf\u3068\u643a\u5e2f\u96fb\u8a71\u3092\u7d44\u307f\u5408\u308f\u305b\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3068\u3044\u3046\u65b0\u3057\u3044\u88fd\u54c1\u304c\u751f\u307f\u51fa\u3055\u308c\u307e\u3057\u305f<\/span>\u3002<\/p>\n\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">Adapt(\u9069\u5fdc\u3055\u305b\u308b)<\/h3>\n\n\n\n<p>\u65e2\u5b58\u306e\u30a2\u30a4\u30c7\u30a2\u3092\u4ed6\u306e\u696d\u754c\u30fb\u9818\u57df\u306b\u5fdc\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u304b\u3092\u8003\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4ed6\u696d\u754c\u30fb\u696d\u7a2e\u306e\u30a2\u30a4\u30c7\u30a2\u3092\u5225\u306e\u696d\u754c\u30fb\u696d\u7a2e\u306b\u5f53\u3066\u306f\u3081\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n\n\n\n<li>\u904e\u53bb\u306e\u4e8b\u4f8b\u3068\u540c\u3058\u3088\u3046\u306a\u3053\u3068\u304c\u901a\u7528\u3059\u308b\u304b<\/li>\n\n\n\n<li>\u4eca\u56de\u306e\u30b1\u30fc\u30b9\u306b\u3069\u306e\u3088\u3046\u306b\u5f53\u3066\u306f\u3081\u308b\u304b<\/li>\n<\/ul>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001<span class=\"marker-under\">\u30d5\u30e9\u30f3\u30c1\u30e3\u30a4\u30ba\u3068\u3044\u3046\u4ed5\u7d44\u307f\u306f\u3001\u30a2\u30e1\u30ea\u30ab\u306e\u30df\u30b7\u30f3\u8ca9\u58f2\u5e97\u304c\u8d77\u6e90\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u4eca\u3067\u306f\u3053\u306e\u4ed5\u7d44\u307f\u306f\u3001\u30b3\u30f3\u30d3\u30cb\u3001\u30ec\u30b9\u30c8\u30e9\u30f3\u3001\u5c0f\u58f2\u5e97\u306a\u3069\u591a\u5c90\u306b\u308f\u305f\u3063\u3066\u6d3b\u7528\u3055\u308c\u3066\u3044\u307e\u3059<\/span>\u3002<\/p>\n\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">Modify(\u4fee\u6b63\u3059\u308b)<\/h3>\n\n\n\n<p>\u65e2\u5b58\u306e\u30a2\u30a4\u30c7\u30a2\u304b\u3089\u4e00\u90e8\u3092\u4fee\u6b63\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u65b0\u3057\u3044\u4fa1\u5024\u3092\u751f\u307f\u51fa\u305b\u306a\u3044\u304b\u3092\u8003\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5927\u304d\u3055\u3001\u9577\u3055\u3001\u592a\u3055\u2026\u3092\u5909\u3048\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n\n\n\n<li>\u5f62\u3092\u5909\u3048\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n\n\n\n<li>\u65b0\u3057\u3044\u8981\u7d20\u3092\u52a0\u3048\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n<\/ul>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001<span class=\"marker-under\">\u6d17\u6fef\u6a5f\u3068\u3044\u3048\u3070\u5f93\u6765\u306f\u7e26\u578b\u304c\u666e\u901a\u3067\u3057\u305f\u304c\u3001\u30c9\u30e9\u30e0\u5f0f\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u6d17\u6fef\u7269\u306e\u51fa\u3057\u5165\u308c\u304c\u3057\u3084\u3059\u3044\u3001\u7bc0\u6c34\u304c\u3067\u304d\u308b\u3001\u6c5a\u308c\u304c\u843d\u3061\u3084\u3059\u3044\u3001\u3068\u3044\u3046\u65b0\u3057\u3044\u4fa1\u5024<\/span>\u3092\u751f\u307f\u51fa\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">Put to other purposes(\u4ed6\u306e\u76ee\u7684\u306b\u4f7f\u7528\u3059\u308b)<\/h3>\n\n\n\n<p>\u672c\u6765\u306e\u76ee\u7684\u3068\u306f\u7570\u306a\u308b\u76ee\u7684\u306b\u4f7f\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u65b0\u3057\u3044\u30e6\u30fc\u30b6\u30fc\u3001\u65b0\u3057\u3044\u4fa1\u5024\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u304b\u3092\u8003\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4ed6\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u4f7f\u7528\u3059\u308b\u3068\u3069\u3046\u304b<\/li>\n\n\n\n<li>\u4ed6\u306e\u76ee\u7684\u3067\u6280\u8853\u3092\u6d3b\u7528\u3059\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n\n\n\n<li>\u4ed6\u306e\u696d\u754c\u3067\u4f7f\u7528\u3059\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n<\/ul>\n\n\n\n<p><span class=\"marker-under\">\u5bcc\u58eb\u30d5\u30a3\u30eb\u30e0\u306f\u5143\u3005\u306f\u30ab\u30e1\u30e9\u306e\u30d5\u30a3\u30eb\u30e0\u306e\u4f1a\u793e\u3067\u3057\u305f\u304c\u3001\u30c7\u30b8\u30bf\u30eb\u30ab\u30e1\u30e9\u304c\u666e\u53ca\u3057\u30d5\u30a3\u30eb\u30e0\u306e\u9700\u8981\u304c\u6e1b\u5c11\u3057\u305f\u969b\u306b\u306f\u3001\u30d5\u30a3\u30eb\u30e0\u306e\u6280\u8853\u3092\u5316\u7ca7\u54c1\u306b\u6d3b\u7528\u3057\u3001\u65b0\u3057\u3044\u5e02\u5834\u3092\u958b\u62d3<\/span>\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n\n\n\n\n<h3 class=\"wp-block-heading\">Eliminate(\u9664\u304f\u30fb\u7e2e\u5c0f\u3059\u308b)<\/h3>\n\n\n\n<p>\u65e2\u5b58\u306e\u30a2\u30a4\u30c7\u30a2\u306b\u4f55\u304b\u3092\u8db3\u3059\u306e\u3067\u306f\u306a\u304f\u3001\u9006\u306b\u6e1b\u3089\u3059\u3053\u3068\u306b\u3088\u3063\u3066\u65b0\u3057\u3044\u4fa1\u5024\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u306a\u3044\u304b\u3092\u8003\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e0d\u8981\u306a\u3082\u306e\u306f\u306a\u3044\u304b<\/li>\n\n\n\n<li>\u4e00\u90e8\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u7701\u7565\u3059\u308b\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n\n\n\n<li>\u3042\u308b\u8981\u7d20\u3092\u53d6\u308a\u9664\u304f\u3068\u3069\u3046\u306a\u308b\u304b<\/li>\n<\/ul>\n\n\n\n<p>D2C\uff08Direct to Consumer\uff09\u306f\u3001\u88fd\u9020\u8005\u304c\u6d88\u8cbb\u8005\u3068\u76f4\u63a5\u53d6\u5f15\u3059\u308b\u8ca9\u58f2\u5f62\u614b\u306e\u3053\u3068\u3067\u3001EC\u30b5\u30a4\u30c8\u306e\u666e\u53ca\u306b\u3088\u308a\u3001\u767b\u5834\u3057\u3066\u304d\u307e\u3057\u305f\u3002<span 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